something wrong. Instant redeemable, direct mail, shelf pad, on pack. Other reasons to use coupons include: To increase the number of new customers. Evaluating a Coupon Campaign A coupon campaign requires testing and measuring. If the coupon is being distributed via bulk delivery, it must stand out among many other coupons. Some of the more popular coupon distribution methods are: Electronic delivery, free-standing insert. Retail Small Business, sales Marketing, patti McConville/Getty Images. Role-play with your sales team (with you as a customer) trying to redeem the coupon. While only a small portion of coupons may actually be redeemed, establishing brand awareness is one of the long-lasting effects of a coupon promotion. Clear, concise text detailing offer and terms.
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Elements of Effective Coupons, saving money isn't enough incentive. Delivering on the Coupon in Store. To create an opportunity to Up-sell a code promo natura lodge more profitable product. And, coupons help them feel that way better than a sale. Not every type of product, or retailer, can benefit from adding coupons to their marketing mix.
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